Beechler Mouthpieces or Remle Music is a family owned enterprise that was established by Elmer Beechler. Now run by his daughter Judy Beechler-Roan, 2012 is the 62nd year that Remle Music has been in business and the company has seen tremendous growth in the last few years. With some of the most popular handmade mouthpieces available on the market (I use the mouthpieces myself), Beechler is sure to look forward to further success with artists all over the world.
THE INTERVIEW WITH JUDY BEECHER-ROAN:
HOW LONG HAS YOUR COMPANY BEEN IN BUSINESS? WHAT HAS SOME OF THE GROWTH BEEN THAT YOU SEEN?
“Beechler has been in business for 62 years. Our company has grown three times what it was a few years ago.”
WHO ARE YOUR TARGETED CONSUMERS?
“Our targeted consumers are mainly music dealers and individual musicians.”
WHAT PRODUCTS DO YOU OFFER THAT WOULD BE APPEALING TO YOUNG MUSICIANS? WHAT KIND OF FEEDBACK DO YOU GET? WHAT KIND OF FEEDBACK WOULD YOU LIKE TO HAVE? IS YOUR WEB SITE SETUP TO RECEIVE FEEDBACK?
“We produce an excellent student mouthpiece, the Tuffite mouthpiece.”
“All the response we receive from people who have used our mouthpieces has been positive. For people who want to let us know what they think, we have an email contact available on the web site for feedback.”
WHO ARE SOME OF YOUR KEY ARTISTS?
“Some of our key artists include Gerald Albright, Rheuben Allen, John Bambridge, Jay Beckenstein, Dave Boruff, Ron Brown, Eddie Daniels, Kenny G, Euge Groove, Everette Harp, John Klemmer, Dave Koz, Michael Lington, David Mann, Eric Marienthal, Najee, Michael Paulo, Nelson Rangell, Albert Wing, and Andrew Worfolk.”
WHAT DO YOU FEEL ARE YOUR MOST EFFECTIVE METHODS OF ADVERTISEMENT?
“I would have to say that our most effective method of advertisement is word of mouth.”
WHAT MADE YOU DECIDE TO BE THE ONE TO CARRY ON THE FAMILY COMPANY?
“I was really the only one available to continue. The company was started by my father and worked with him for 30 years so it seemed natural to continue.”
HOW LARGE IS YOUR COMPANY? ABOUT HOW MANY EMPLOYEES? WHERE ARE YOU BASED OUT OF?
“We have dealers in 32 countries, and we have 9 employees where the company is based in Northridge.”
HOW DO YOU DISTRIBUTE PRODUCTS? HOW DO YOU FIND OUT ABOUT DEALERS?
“Dealers come to us because of interest in our products that they receive from musicians.”
WHAT ARE QUALIFICATIONS TO BE EMPLOYED? IS THERE POTENTIAL EMPLOYMENT FOR YOUNG MUSICIANS? INTERNSHIPS?
“We hire employees based on craftsmanship. We do not offer internship positions because we look for long term employees.”
MORE INFORMATION:
For more information you can visit the Beechler mouthpiece web site.
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